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Last updated: January 13, 2025
Mama & Data LLC ("we," "us," or "our") is a Delaware limited liability company committed to protecting the privacy of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you access or use our services, including our baby registry, recommendation service, and social media platform with Facebook integration; when we use cookies for tracking and marketing; when we communicate with you via email and SMS/text messages; and how we may earn affiliate revenue from certain purchases made by our users. By using our services, you consent to the practices described in this Privacy Policy.
We collect information you provide to us directly, as well as information we collect automatically when you use our services.
a. Registration Information: When you create an account with Mama & Data LLC, you may be required to provide personal information such as your name, email address, phone number, and other contact details.
b. Profile Information: You can choose to provide additional information to create a personalized profile, which may include your profile picture, gender, date of birth, and other details related to your baby or parenting preferences.
c. Baby Registry Information: To use our baby registry service, you can provide information about your baby's due date or birthdate, gift preferences, and other relevant details.
d. User-Generated Content: We may collect information you submit when you post comments, reviews, photos, or other content on our platform, including any information about your baby and parenting experiences.
e. Communications: When you contact our customer support, communicate with other users, opt in to receive email or SMS/text messages, or otherwise communicate with us, we may collect and store those communications and related contact details.
a. Device and Usage Information: We collect information about the device you use to access our services, including device type, operating system, browser type, and IP address. We also collect information about your usage patterns, such as the pages you visit and the features you use.
b. Cookies and Similar Technologies: We use cookies, web beacons, and similar technologies to collect information about your interactions with our services, personalize your experience, deliver targeted advertisements, and, in some cases, earn affiliate revenue. You can manage your cookie preferences through your browser settings.
We use the information we collect for various purposes, including:
a. Providing and Improving Services: To provide and maintain our baby registry, recommendation service, messaging features, and platform functionality.
b. Personalization: To personalize your experience and provide you with relevant recommendations, content, and offers based on your preferences and usage.
c. Communication: To communicate with you via email, SMS/text message, or in-app notifications, respond to your inquiries, and provide customer support.
d. Analytics: To analyze usage patterns, gather demographic information, and conduct research to enhance our services.
e. Marketing: To send you promotional materials, newsletters, product updates, and offers, including via SMS, in accordance with your preferences, consent, and applicable laws.
f. Legal Compliance: To comply with legal obligations and protect our rights, interests, and the rights of our users.
We use automated systems and artificial intelligence technologies to support certain features of our services, such as generating recommendations, insights, rankings, and other content based on user-provided information and usage patterns.
These systems help improve accuracy, relevance, and user experience. Automated or AI-assisted processing is used for informational purposes only and does not constitute legal, medical, financial, or other professional advice.
If you provide your mobile phone number and opt in, Mama & Data LLC may send you SMS or text messages, including transactional messages (such as account, registry, or order updates) and, where permitted by law, promotional or marketing messages.
We may share your information in the following circumstances:
a. With Your Consent: When you provide us with explicit consent to do so.
b. Service Providers: We may engage third-party service providers to assist with various aspects of our services, such as hosting, data analysis, marketing, customer support, SMS delivery platforms, and AI-powered processing services. These providers are authorized to use your information only as necessary to provide services to us.
c. Integration with Facebook: If you choose to integrate your Mama & Data LLC account with Facebook, we may share certain information with Facebook in accordance with your privacy settings on both platforms.
d. Legal Requirements: If required to do so by law, court order, or government regulation, or if we believe disclosure is necessary to protect our rights or the safety of our users.
e. Business Transfers: In connection with a merger, acquisition, sale, or other business transfer involving Mama & Data LLC.
f. Affiliate Marketing: Mama & Data LLC may earn affiliate revenue from certain purchases made by our users through affiliate links or partnerships. In such cases, we may share limited transaction-related data with affiliate partners for tracking and commission purposes.
a. Account Settings: You can update your account information and privacy preferences at any time through your account settings.
b. Marketing Communications: You can opt out of marketing emails by using the unsubscribe link included in our emails. You can opt out of SMS messages by replying STOP.
c. Cookies: You can manage your cookie preferences through your browser settings. Please note that disabling cookies may affect certain features of our platform.
If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including the right to:
To exercise these rights, please contact us at support@mamadata.io. We will not discriminate against you for exercising your privacy rights.
We take reasonable administrative, technical, and physical measures to protect your information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Our services are not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us and we will take steps to delete it.
We may update this Privacy Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. When we do, we will update the “Last updated” date and notify users through our platform or other appropriate means.
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at:
Please note: This Privacy Policy applies only to Mama & Data LLC’s services and does not cover third-party websites or services linked from our platform. We encourage you to review the privacy policies of those third parties before using their services.
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